ASSIGNMENT OF groceryING SWOT ANALYSIS OF NIKE AND IMPLICATION OF MARKET FORCES ON 4 Ps OF NIKE SUBMITTED TO: ANUMEHA JHA SUBMITTED BY: SHISHIR SOURABH Q 1902 M.B.A (Hons.) A 21 Nike was founded in 1964 by a track coach named burden Bowerman and track offset Phil knight. They started with the name blue ribbon sports, and went open in 1980 with their vernal name NIKE, which came from the mythological winged goddess of victory. Their slogan is that if you have a body you are an athlete, and this company makes for sure to provide as each athlete with the equipment they need to thrive. patch this company has prove itself to be very popular solely over the existence it has its weakness and threats along with their opportunities and strengths SWOT digest of Nike Strengths Nike, Inc is listed in big board and positioned as a US headquartered worldwide sportswear trader and supplier that: Contracts with about 700 shops worldwide, runs offices in 45 countries, and manages factories in China, Indonesia, Taiwan, Thailand, India, Vietnam, Philippines, Pakistan, and Malaysia. Belongs to component 500 companies which 2007 total gross exceeded 16 b. USD Employs more than 30.
000 pack worldwide; Owns strong marketing strategy under Nike set that assumes the involvement of world top-class athletes and sportsmen in Nike’s ‘Just do it’ advertising campaigns; Operates a range of a function of Niketown retail stores; Leads its international problem operations through acquisitions and re-bran! ding: chat Inc, 2003; Starter athletic clothing, 2004; Umbro, 2008; Nike’s premium brand is utilize to manufacture and promote a wide variety of products for all told types of sport-oriented and leisure activities; Manages the US autopsy training program SPARQ readiness Program; Applies lunarlite foam and flywire materials to burn the weight of manufactured shoes...If you indispensability to get a honest essay, order it on our website: OrderCustomPaper.com
If you want to get a full essay, visit our page: write my paper
No comments:
Post a Comment